anchor text seo

Anchor text is the visible characters and words that hyperlinks display when linked to another document or location on the Web. It usually appears as blue underlined text, but you change your site's link colors and styles via your HTML or CSS. For example, if we check the Anchors report in Ahrefs'...

Anchor text is of great importance to SEO because it can show Google what a page is about. In fact, the use of anchor text as a ranking signal is included in several Google patents. SEO is a complex matter that consists of thousands of small details. Anchor text is one of those details. Anchor...